Design That Tells Your Story — and Supports Business Growth
Hi, I’m Zoia Makarenko — a freelance graphic designer, with over 6 years of hands-on experience working with small businesses, founders, and creative entrepreneurs across Ireland and internationally.
I don’t believe in “pretty design just for the sake of it.”
I design with a purpose: to help your business look trustworthy, professional, and easy to choose.
What I do (and who I do it for)
I help small businesses, startups, and independent founders who want their brand to:
- look professional and cohesive
- communicate clearly with the right audience
- feel confident, not generic
- support real business goals, not just aesthetics
My services include:
- Brand identity & visual branding
- Graphic design for websites, social media & marketing
- Ready-to-use digital design templates for business owners who want quality without agency pricing
Everything I create is designed to be practical, scalable, and easy to use.
Education & professional growth
I continuously invest in my skills and regularly complete professional courses and certifications in:
- graphic design
- branding
- digital products
- visual communication for business
(You’ll find my certificates and completed courses listed below — because I believe professionalism should be visible.)
How I work
I combine:
- graphic design
- brand storytelling
- digital marketing thinking
- and business strategy
So instead of guessing, we design with intention.
Clients often tell me they appreciate that I:
- ask the right questions
- explain design decisions clearly
- keep communication simple and transparent
- and focus on results, not trends
A little more than just “a designer”
Before clients hire me, they usually want to know one thing:
Can I rely on you?
Here’s what usually surprises people about me:
- I’m highly structured, deadline-driven, and calm under pressure
- I think in systems, logic, and strategy, not chaos and inspiration-only moods
- I’m the kind of person who finishes what she starts — even when it’s hard
- I’ve rebuilt my professional life from scratch more than once, in new countries and new markets
- And yes — I actually enjoy turning complex ideas into clear, simple visuals
All of that shows up in my work.
If you’re here, this might be for you
You’ll enjoy working with me if you want:
- a designer who thinks like a business partner
- clear communication and realistic timelines
- design that supports growth, not confusion
- someone reliable, focused, and genuinely invested in your success
Good design builds trust.
Great design helps people choose you.
If that’s what you’re looking for — let’s talk.